Articles

Featured Article

Video call with participants on a laptop screen
As Law Firm Retreats Go Virtual, Here’s How to Keep them Effective
Cover of Stand Out in a Sea of Sameness
Stand Out in a Sea of Sameness Creating Law Firm Culture Change
Article: Four Truths About Creating Law Firm Culture Change
Four Truths About Creating Law Firm Culture Change
Legal Management article: Get Your Game On, gamification in law firms
Get your Game on 2017
Legal Management article: Keep Your Friends Close and Your Prospects Closer
Keep Your Friends Close and Your Prospects Closer
LJN Marketing the Law Firm article on professional development
Gamification – MLF March 2017
ABA Journal article: What Hamilton can teach attorneys about business development
What Hamilton Can Teach Lawyers
Legal Management article: Growth Trends for 2016, a disconnect between aspiration and execution
Disconnect Between Aspiration and Execution
Cover of Creating a Cross-Serving CultureShift
Cross-Selling Book Review
National Law Review article: Serving Clients in New and Different Ways, cross-selling culture champions
Cross-Selling Culture Champions: Using New and Different Approaches
Legal Management article: The Road to Raising Revenue
The Road to Raising Revenue
National Law Review article: Solidify Internal Cross-Relationships
Solidify Cross-Relationships: Cross-Selling Culture Champions
Managing Partner magazine cover: Breaking Point, building a high performance culture
Creating a Culture of Cross-Selling
Article: Transform Your Firm with High-Impact Retreats
Transform Your Firm with High-Impact Retreats
Altman Weil Direct article: Practice Group Leaders' Roles in Business Development
Practice Group Leaders’ Roles in Business Development
Article: Culture Shift, a whole firm approach for growing revenue
CultureShift
Of Counsel newsletter featuring David Freeman
Current Best Practices in Business Development
Cover of Creating a Cross-Serving CultureShift
Cross-Selling Book Excerpt: Listen to Your Inner Voice
Blog article: Developing Effective Leaders
Developing Effective Leaders
Article: CultureShift, a whole firm approach for generating client loyalty and revenue
CultureShift: A Whole Firm Approach
ALA Currents article: Mastering Cross-Selling
Mastering Cross-Selling
Of Counsel newsletter, law firm management report
Freeman Interview – Economic Stimulus Plan
Article: Branding Yourself Online, tips for spinning your story with blogs and social media
Online Branding
Law Journal Newsletters article: The Pheromone of Client Service
Pheromone of Client Service
LJN Marketing the Law Firm article: Rev the Revenue, the marketing focused retreat
Rev the Revenue: The Marketing Focused Retreat
ABAJournal.com article: Coach Me, on professional coaching for lawyers
Coach Me
LJN Marketing the Law Firm article: Turning Energy Into Matters
Turning Energy Into Matter(s)
LJN Marketing the Law Firm article: Outcome-Focused Leadership
Outcome-Focused Leadership
Article: 100 Days to Revenue-Focused Leadership
100 Days to Revenue-Focused Leadership
The Legal Intelligencer article: Local Firm Trying to Raise Its Marketing IQ
Raising Marketing IQ
Strategies, the journal of legal marketing: Why Strategic Planning Doesn't Work
Why Strategic Planning Doesn’t Work
Article: Developing the High-Performance Law Firm
Developing the High Performance Law Firm
Of Counsel newsletter, December 2006 issue
The Balanced Law Firm
New York Law Journal article: Finding and Keeping Clients
Sales Management for Practice Group Leaders
New York Law Journal article: High Impact Retreat Is Trigger for Growth
High Impact Retreats